Solutions | Internal Communications
PricewaterhouseCoopers
PricewaterhouseCoopers provides audit and assurance, advisory, tax and human resources services for public and private clients. More than 120,000 people in 144 countries connect their thinking, experience and solutions to provide value to PwC's clients.
The U.S. Partners Road Show was PwC’s best opportunity to communicate a vision of a new era and unify their partners around a new business strategy. The Partners Road Shows would be a major communications challenge with an aggressive schedule — seventeen 3-day events held in 17 cities in under 5 weeks. With a new vision of communication and an aggressive schedule, strategic planning, smart production, strong logistics and rocksolid execution were critical to the overall success of the program.
Cramer responded to PwC’s challenges by developing a comprehensive, integrated approach for the road shows. Cramer refined and packaged PwC’s key partner messaging so that it would clearly communicate and resonate to all attendees.