CTAM is dedicated to excellence in consumer and business-to-business marketing of cable television, new media and telecommunications services. CTAM provides its membership, comprising cable companies, networks and suppliers, with progressive research, insightful publications, forward-thinking conferences, and consumer-facing initiatives - all designed to help the cable business grow in the competitive marketplace.
Cramer developed “Thisiscable.com” to show consumers that cable offers a vast domain of products and services - from High Speed Internet to primetime HDTV to On Demand programming - that empower consumers to enjoy and access all that TV and the Internet have to offer, on their terms.