Cramer Adds Two Directors to Enhance Online Video, Design and User Experience Capabilities
May 20, 2008
Norwood, MA, May 6, 2008 – Cramer, a digital marketing and event solutions agency, today announced that Steve Gogolak has returned to the company in the new position of Director of Media and Webcasting and Aileen Wong has joined Cramer as Director of Interactive User Experience and Design. The addition of Gogolak and Wong to Cramer’s award-winning creative team will enable Cramer to continue to provide its digital and event clients with high-impact solutions that help drive sales.
“I am thrilled to welcome both Steve and Aileen to the creative team here at Cramer. Their experience, insight and creativity will be a driving element for the agency as we have very aggressive plans to develop and expand our offerings in a number of key areas, including interactive design and online video,” said Darren Ross, Executive Vice President, Cramer. “Aileen and Steve both have an exceptional level of talent and expertise in their specialties and we know that they will both have an immediate impact here at Cramer. We believe that Steve and Aileen will help us continue to create and deploy new and innovative technology solutions for our clients, which will help grow both our digital and event business in this year and next.”
As Director of Media and Webcasting, Steve Gogolak will lead Cramer’s effort to reinforce and expand the agency’s webcasting and online video offerings. Gogolak returns to Cramer after a successful term as an Account Director at Pixel Bridge, Inc., where he created and managed a number of webcasting and interactive video projects for The Boston Globe, Thomson Corporation, Constant Contact and Harvard University. Prior to his stint at Pixel Bridge, Gogolak was an Interactive Producer at Cramer, where he produced award-winning video and digital work for a number of Cramer’s clients including EMD Serono and FAST, among others. Gogolak attended Bowdoin College, where he received his B.A. in Economics and Film.
In her role as Cramer’s Director of Interactive User Experience and Design, Aileen Wong will be responsible for managing and augmenting the agency’s interactive design and usability capabilities. Wong comes to Cramer from Bit Group, Inc., a full-service technology consulting agency. For more than 12 years, Wong excelled in a number of senior design and consulting positions for Bit Group’s clients. Wong served as the agency’s Creative Director for the last six years working closely with a number of Bit Group’s most prominent clients, including GE Healthcare, BJ’s Wholesale Club and Fidelity Investments. Her work has been formally recognized by the Webby Awards and the Massachusetts Innovation & Technology Exchange (MITX). Prior to Bit Group, Wong worked in the Audio Visual Department at Boston College, where she received her B.A. in Fine Arts.
About Cramer
Cramer is a digital marketing and event solutions agency that fuses creativity and technology to design and execute experiences that move audiences. For more than 25 years, the agency has helped the world's leading and emerging brands win and retain loyal customers, launch products and inspire sales teams. Reaching audiences online, offline, through emerging media, and face-to-face, Cramer creates personalized, integrated marketing programs and events that maximize marketing impact – and their clients' dollars. Cramer’s clients include Boston Scientific, Business Objects, Gillette, MasterCard and EMD Serono, Inc. Cramer is a privately-held company. For more information please go to http://www.crameronline.com or visit their blog at http://www.awidernet.com.
Contact
Rebecca Hodgkins
781-278-2460
rhodgkins@crameronline.com